How to track the links posted on twitter and facebook

You can post a link on your twitter status and facebook wall, but it would be nice to know how effective this link is and how many people clicked on it. One way is to have Google analytics installed and configured on the landing page, but you may want to see stats for links to pages on different sites not owned or managed by you too.

One easy way to do this is to use Google new URL shortener. www.goo.gl. I recoemmend that you use this service while logged into your Google account, as you can then see a history of the URLs you have shortened before.

So for example I want to place a link to our Zone1 Creative page for ‘Website Design‘ which has been SEO’d for ‘web site design brighton’.

I take the url http://www.zone1creative.co.uk/website-design-brighton-hove-sussex and place it into the google url shortener and get given a short URL – http://goo.gl/5bxJF.

I can then log into Twitter and post a message with a link about website design in brighton.

Just updated our site portfolio with our latest #websitedesign projects http://goo.gl/5bxJF

Then once you have posted the tweet, you can click on the shortened link to go through to the Zone1 Creative site. The go back to www.goo.gl and you will see in the url history that there is one click against your new url. Click on details and you get a break down of where the link was clicked, as other people could retweet it, post it on facebook etc.

The details page also gives you a 3D barcode that can be used on your site or on paper work and product designs. Not sure how many people actually use 3D barcodes but it seems like all the major corporate companies are using them on product packaging and flyers.

How to create a Welcome tab on your businesses Facebook page

I have been asked this a lot recently. “How do we make the facebook page look nicer?”.

Facebook is very limited for styling as they want to make sure your styling does not take away from facebooks images to much. So when a client showed me the facebook page for beauty flash which showed a different tab to the wall tab when you first entered, I was interested on how they done this.

I have put together a quick video explaining how this can be done.

Christmas eCards for your customers

The folks at Heart internet have kindly given us and our customers Christmas eCards to use.

If you host with Zone1 Creative then will be on a Heart Internet Shared or Dedicated server.

Message packs include:
“Merry Christmas”, “Seasons Greetings” and a blank card option so you add your own personal message.

You can download, personalise (using a program like Photoshop or Paint) and send out to your customers either via email or you could upload the eCard to your website.

Download the Christmas eCard collections in .zip format by clicking the links below:

- Download the Merry Christmas Collection
- Download the Seasons Greetings Collection
- Download the blank card Collection

Best wishes,
Zone1 Creative
www.zone1ceative.co.uk