You can post a link on your twitter status and facebook wall, but it would be nice to know how effective this link is and how many people clicked on it. One way is to have Google analytics installed and configured on the landing page, but you may want to see stats for links to pages on different sites not owned or managed by you too.
One easy way to do this is to use Google new URL shortener. www.goo.gl. I recoemmend that you use this service while logged into your Google account, as you can then see a history of the URLs you have shortened before.
So for example I want to place a link to our Zone1 Creative page for ‘Website Design‘ which has been SEO’d for ‘web site design brighton’.
I take the url http://www.zone1creative.co.uk/website-design-brighton-hove-sussex and place it into the google url shortener and get given a short URL – http://goo.gl/5bxJF.
I can then log into Twitter and post a message with a link about website design in brighton.
Just updated our site portfolio with our latest #websitedesign projects http://goo.gl/5bxJF
Then once you have posted the tweet, you can click on the shortened link to go through to the Zone1 Creative site. The go back to www.goo.gl and you will see in the url history that there is one click against your new url. Click on details and you get a break down of where the link was clicked, as other people could retweet it, post it on facebook etc.
The details page also gives you a 3D barcode that can be used on your site or on paper work and product designs. Not sure how many people actually use 3D barcodes but it seems like all the major corporate companies are using them on product packaging and flyers.