SEO marketing Brighton » E-Commerce

X-Cart 4.2 Site Design Upgrade

Pinakin Patel — Fri, 20 Apr 2012 14:17:36 +0000

We have just put live the site upgrade to Ackerman Music based in East Sussex, UK. The site runs on X-Cart 4.2 and includes a new mega menu navigation menu along side live branch availability for individual products.

With 30K plus products on this store, this site is by far the largest store we have seen on X-Cart.

Ideal number of help pages on your e-commerce site

Pinakin Patel — Tue, 06 Mar 2012 11:02:26 +0000

Typically most e-commerce sites have one shared help page for returns policy, shipping details and terms and conditions. I have just seen the newly redesigned (again) ebuyer.com website and the help section gets in own drop down. They have broken down the help pages into 5 sections and then also a page for contacting them via a form, e-note and forums.

It allows your customer to get an answer to their query without searching for it, and gives the customer another reason to carry on the buying process.

Start your own marketplace using PHP and MySQL script from Clone Forest

Pinakin Patel — Tue, 28 Feb 2012 11:05:05 +0000

clone forest php mysql script

If you have used Code Canyon and Theme Forest, then you maybe interested in setting up your own marketplace. Unlike e-commerce where you need to source products, buy in bulk and then find customers to buy. You could think of approaching it the Etsy or Amazon way.

Setup a market place where others can use your site to sell their creative work.

Clone Forest sell a number of high quality scripts that allow you to setup an online market place to sell code, images, video and docs.

Your sellers pay a selling fee which you collect via paypal and you concentrate on just marketing your site.

Multisite Search Suggest

Pinakin Patel — Mon, 02 Jan 2012 21:31:37 +0000

Beadazzle run two jewellery sites online. One site www.beadazzle.co.uk sells official Pandora Jewellery and the www.beadazzle-boutique.co.uk site sells all other non Pandora Jewellery products. Due to Pandora’s strict selling guidelines, they cannot sell any other products apart from Pandora on a single site.

This meant that if they wanted to buy item Pandora and non Pandora products they would need to place two separate transactions. To make it easier to find products I implemented a Search Suggest feature which is licensed from Code Canyon and modified it to work on Digishop. Then wrote a php script to pull product information from Beadazzle Boutique into the Search suggest script.

Customers can now type in the search box and products from both sites will be suggested to them, and click on a non Pandora product will result in a new window opening for beadazzle boutique. This will hopefully show loyal Pandora customers that Beadazzle sell more than just Pandora.

This script can also be implemented in X-Cart which is what I will be implementing in Beadazzle Boutique.

Xmas Skin has been added to John and Ginger Online Stores

Pinakin Patel — Fri, 09 Dec 2011 10:19:04 +0000

Dave has just put the Christmas Skins live for the three John and Ginger Online Stores.

John and Ginger are official stockists of Dermalogica, Dermalogica Clean Start and Decleor

John and Ginger

John and Ginger 4 Teens

John and Ginger Beauty

Impressive Jquery slider on Code Canyon

Pinakin Patel — Thu, 03 Nov 2011 16:28:44 +0000

Just come across an impressive jquery slider on the code canyon website. It does animation and look ideal for an online store.

Try it out here : http://codecanyon.net/item/jquery-onebyone-slider-plugin/full_screen_preview/684613

Full product Information : http://codecanyon.net/item/jquery-onebyone-slider-plugin/684613

X-Cart 4.4.3 Empty/Blank Address Book fix

Pinakin Patel — Thu, 29 Sep 2011 10:14:16 +0000

X-Cart 4.4.3 has a bug where the address book page is blank when you are logged into your customer account and goto the accounts section.

This issue can be fixed by adding the following line add approx line 54.

x_load(‘user’);

The full forum thread is here.

http://forum.x-cart.com/showthread.php?t=60203&highlight=func_get_address_book

There are only 92 shopping days until Christmas.

Pinakin Patel — Fri, 23 Sep 2011 07:16:38 +0000

Store owners there are only 92 shopping days until Christmas, so start planning your marketing now.

SEO & Marketing

Pinakin Patel — Wed, 13 Jul 2011 20:02:29 +0000

We have just signed up another monthly marketing plan, this one with Doggie Solutions.

We run our own e-commerce store GAPco which helps us understand exactly what is required to market an e-commerce store online.

The usual suspects are of course Facebook, Blogs and Twitter combined with onsite SEO for the main website.

It’s great to see our clients sales increase through our hard work and attention to detail.

4 more EROL to X-Cart migrations before September

Pinakin Patel — Wed, 13 Jul 2011 19:58:09 +0000

We’ve had a run of X-Cart to EROL migrations this summer after Brightscape Solutions went into liquidation.

John and Ginger have 3 stores in total to migrate. The final site will be The Plastic Shop before the September cut off date for Secure Central.

We’ve learnt alot from the process but all in all it has been a very positive experience and has moved Zone 1 Creative a notch up the ladder.

Thank you to all the clients who put their trust in Zone 1 Creative.

Below is a link to one of my favourites
Beadazzle Boutique